Analysis Of Lehman Brothers Collapse And Key Audit †Free Samples

Question: Talk about the Analysis Of Lehman Brothers Collapse And Key Audit Matters As Per Asa 701. Answer: Presentation In this report, the breakdown of the Lehman Brothers has been itemized. The breakdown looked by the organization has prompted the development and quick utilization of the Auditing standard 701 on conveying the key review matters in the free review report. From the start the verifiable foundation of the organization Lehman Brothers has been given and for the last how long the organization is into banking business and how they have made benefit. From that point the breakdown happened in the time of 2,000 and eight will be definite alongside the reasons why the equivalent has occurred. From there on the reasons will be refered to with respect to why the reviewers have not offered the certified input in their review report while validating the fiscal summaries of the organization. At that point the evaluating standard number 701 gave by the Auditing standard board in United States will be examined and how the breakdown had prompted the development and utilization of this inspecting stand ard. It has likewise nitty gritty the key review matters that the evaluator probably referenced while examining the books of accountings ordered as budget reports of the organization. At the last, the report has been wound up with the proper end and the satisfactory suggestion. The fundamental point of the report is to recognize the key review matters that would have been accounted for in Lehman Brothers review report before occurring of the verifiable occasion and what key issues are required to be referenced according to the new and significant examining standard. With this point the report has been readied and the date has been gathered from the solid sources. Lehman Brothers Verifiable Background In the time of eighteen thousand and forty four, Mr Henry Lehman was settled in United States of America and he there opens a general store which is occupied with the matter of offering the dry merchandise to the clients. Clients are primarily the cotton ranchers. The name of the organization was H Lehman. After the appearance of the siblings of Henry Lehman, the name of organization was changed to Lehman Brothers. In the time of eighteen hundred and fifty, cotton has been considered as the most significant harvest in the United States of America and keeping this in see the three siblings have begun to have crude cotton in lieu of the things bought from their general store. In this way, along these lines they have begun the second business activity of exchanging cotton. With the progression of time the organization has drawn in itself in the buy and selling of items as the business organization and opened its first office in Liberty Street, United States where there is the home of fi guring operators and appointing specialists. After the common war that has occurred in the year 1862, the organization has converged with another organization and has begun financing for remaking of the influenced pieces of the nation. From that point the organization has changed over its business activity from exchanging products to the venture banking including the territories of endorsing the issue of offers and debentures and financing the enormous and immense undertakings of the various organizations over the world. Very nearly twenty six thousands were utilized by the organization over the World. The organization has financed numerous ventures including the Chicago railroad venture, the north western railroad venture, Pennsylvania railroad venture, and so forth. The organization has been the method of having assets from different large organizations like the organization has financed the Paramount pictures and Century fox in year of 1930s and has been the assistance for buildi ng up the circuits for in excess of 700 theaters (HBS, 2014). The companys benefit since its origin has been ever developing and expanding at the expanded rate. Explanations behind Collapse With this foundation, certain conditions were there and conditions have happened which have prompted the breakdown of organization upon the arrival of fifteen of year of 2,000 and eight is of huge concern. The purposes behind the breakdown are given underneath: No Buyer The significant reason for the breakdown of the Lehman Brothers is non accessibility of the purchaser at the time before the organization has petitioned for financial protection. On the off chance that the organization would have discovered the purchaser, at that point the circumstance of documenting the liquidation insurance would not have emerged. On account of different organizations like Merrill Lynch and Bear Sterns, and so forth who have confronted the equivalent monetary emergency yet have not applied for the insolvency insurance as they have the purchasers at a beginning time (Azadinamin, 2013). Huge Accounting Fraud The Company has utilized the bookkeeping treatment which has prompted the absolute change of fiscal reports. The organization has utilized the strategy which is named by Repo 105. The term repo is alluded to as the Repurchase understanding. By this strategy the organization undercuts its term protections in lieu of money to the counterparty for brief length and by means of understanding the organization will repurchase the protections so changed over in real money after the finish of span. In the event that the organization neglects to repurchase a similar then the counterparty can get it traded from other the market. The organization records the exchange so entered as deals and gets the sum in real money. Through the sum so got in real money, the organization continues paying its liabilities and in this manner dealing with their gainfulness and liquidity proportions and significant asset report proportions (Johnson, 2012). The organization has been occupied wit h this training throughout the previous eight years before the date of breakdown and has been fruitful recorded as a hard copy off $50 billion liabilities out of the asset report (Maux and Morin, 2011). According to the American bookkeeping guidelines, the protections so given will be appeared as the credit in the books of records and when the equivalent is repurchased the sum will be set off from the advance. Be that as it may, the organization is indicating the exchange as deals in the books of records which are the obvious infringement of American Accounting standard. Despite the fact that Repo 105 is admissible by the American bookkeeping norms however the manner in which the organization has followed isn't reasonable (Chadha, 2016). Thusly, the organization has made the screw up botches in the books of record and has done window dressing through infringement of the principles. Danger of Credit Default Swaps Lehman siblings was effectively associated with this market. The organization has greatly occupied with the matter of conceding credits for the sub prime property regions. Subprime regions are considered as the substandard region and banks generally charged higher pace of enthusiasm on the measure of credit endorsed and allowed. Because of increment in the interest for the property the likelihood and odds of having the defaults in installment of credits have become higher which thusly have driven the rush of disappointment of organizations and different securitization vehicles in the market (Dutta, 2010). Government Restriction for Purchase by Barclay Lehman Brothers would likewise have not recorded the chapter 11 assurance had the Government would have permitted the procurement of Lehman Brothers by Barclays. Government has completely confined the procurement following which the organization had to document the liquidation insurance application (Farndale, 2008). Free Auditors Report Which means and Why it is Issued The review report is the report given by the examiner of the organization which expresses that the budget summaries so arranged by the organization from the books of records are dependable and applicable and speaks to the valid and reasonable perspective on the money related wellbeing of the association. Monetary wellbeing incorporates the budgetary situation of the organization just as the money related execution of the organization. The autonomous word has been utilized at the same time with the Auditors report. It is on the grounds that the examiner must be unbiased and liberated from any predisposition and his every single sentiment that he shapes on the budget reports of the organization after full and complete check will be objective and will not be feeling the squeeze or any type of personal circumstance or some other factor. The supposition so framed might be qualified, unfriendly, disclaimer or inadequate. The review of books of records of the organization is required by the enterprise demonstration of the separate nation in which the organization is working. The autonomous inspectors report is significant and compulsory for all the organizations and to be attached with the budget summaries of the organization and will shape some portion of the yearly report of the organization. The free examiners report helps the clients of the fiscal reports including the partners of the organization to know the profundities of the organization regarding its working, its presentation and all the more critically how much riches the investor will gain by putting resources into the organization. Without the free examiners report no individual can decide whether the organization is working inside the restrictions of the material laws or not. For example, in the event of banking organization whether the organization is following the rules of Federal Reserve Bank and other comparative administrative specia lists. Explanations behind Unqualified Opinion The evaluators of the organization Ernst and Young have shut their eyes and marked the budget reports of the organization in doubt that the Repo 105 that organization is applying is exact and as per the American bookkeeping standard. In any case, in genuine the reviewers are very much aware of the way that the organization is in the procedure of getting the books of records window wearing such a way, that the liabilities of the organizations are completely set off (Chatterjee, 2015, Mc 2010 and Inman, 2014). It has additionally been itemized that the chiefs of the organization, in their budget reports, have not referenced about these sort of exchange in their notes to the records and a similar truth has not been qualified by the evaluator in his examiners report and furthermore not made the partners of the organization mindful of the way that the money related s

Has Hosting the London 2012 free essay sample

The offer for the games was driven by London 2012; ‘a multi-office partner gathering, setting the vision and key heading for the games’ (Department of Culture, Media and Sport 2012). 204 contending countries, in excess of 10,000 competitors, fourteen days of sports, and the games were finished. Be that as it may, was it a triumph? This is a subject of conversation to a great extent contended. Group GB positively outflanked anybody’s desires winning 29 gold decoration and 64 complete awards, which made it the best British exhibition since 1904. An especially striking statement from a report in the Melbourne Age depicts the accomplishment as, â€Å"The just end taking off of the arena for the last time was that the most wonderful opening service propelled the best Olympics which were concluded by a raving success epitaph† (Wilson 2012). In any case, not every person considers the to be as an example of overcoming adversity and inside this article I will investigate the advantages, yet in addition the contrary effects which facilitating the Olympics brought to East London. The central inquiry, which this article will reply, is whether the Olympics will leave an enduring heritage or will the advantages go somewhere else and not arrive at the neighborhood network. The evaluation of the Olympic Legacy will be part into three separate segments; monetary, donning, and recovery. Stratford, East London was the area of the games. A region recently denied following the end of one of the world’s biggest docks, thinking back to the 1970s. Joblessness came to almost 20% not long after the nearby and the neighborhood network got ran down and overlooked, being depicted as ‘a dusty wasteland’ (Oliver 2012). The London 2012 games carried expectation and potential to a district in urgent need. Presently, following the games various expenses and advantages can recognized yet the genuine inquiries are, what is the enduring impact? Has the Olympic 2012 guarantee of an enduring inheritance been satisfied? The Olympic Legacy is characterized by the Department for Culture, Media and Sport 2012) as â€Å"the longer-term advantages and impacts of the arranging, financing, building and organizing of the Olympic and Paralympic Games in summer 2012†. Right off the bat, we can take a gander at the financial heritage of the games. The workplace for national insights demonstrated that during August 2012, the travel industry levels rose to 3 million, up from 2 million on the earlier year. Of this, the games were said t o get a little more than 590,000 guests, whom of which spent a normal of ? 1,290 during their remain (Telegraph staff amp; organizations 2012). The financial lift as far as utilization during the games is unmistakably recognizable however the achievement of the heritage is as yet being esteemed. Anyway Wells (2012) accepts that â€Å"As an aftereffect of the city’s raised media introduction, the 2012-2017 inheritance stage is relied upon to see an extra 1. 1 million guests per year, worth ? 900 million. † As well as the travel industry inundation, we can take a gander at the monetary inheritance as far as foundation venture. A ‘Inspired Facilities Olympic Legacy Fund’ has been set up following the games, with a case of speculation being ? 1. million into thirty games bases on the East Midlands to restore and assemble offices, for example, another clubhouse at Houghton Tennis Club, and waterfront advancement at Hykenham Sailing Club (Sport England 2012). This isn't just a financial heritage through subsidizing, yet additionally adds to the social inheritance of the games through endeavors to build s upport and consolation in sports. The heritage benefits are in this way appeared in expanded the travel industry from the media introduction of Olympic foundation and furthermore inheritance financing all through the nation. In any case, we ought not overlook the all out expenses of facilitating the Olympics at over ? 1 billion (House of Commons’ Public Accounts Committee 2012), an enormous level of which should be recovered either straightforwardly or in a roundabout way however government spending cuts, or an expansion in charge levels. So along these lines where the media uncovered the advantages of facilitating the games, for example, expanded venture and improvement, this all must be subsidized through open records which requires diminished advantages somewhere else, or cuts in family unit extra cash levels. The brandishing heritage of the 2012 Olympics was consistently at the front line of government consideration. The offer for the games included the trademark ‘Inspire a Generation† with the purpose for the motto being to trigger inclusion of youngsters in sports and taking up new exercises (Magnay 2012). There are two projects acquainted with empower network sports; ‘Places People Play’ and a ‘Join in’ program. ‘Places People Play’ is a joint organization activity between Sport England and the British Olympic Association with the point of â€Å"making the advantages of London 2012 obvious in urban areas, towns and towns over the country† (SportEngland. rg 2012). The objectives include the security and improvement of several playing fields the nation over, modernizing and broadening club offices and ‘Sports Makers’ preparing, â€Å"providing free business aptitudes, preparing and backing to those doing the everyday running of network sports† (Sports England 2012). The ‘Join In’ program follows similar ob jectives, of getting individuals to participate in sports in their neighborhood networks. Notwithstanding, the program will be run in various brandishing ends of the week at different areas the nation over. UK competitors and decoration victors, over a significant time span, will go to network sports focuses and exhibit their games and urge individuals to get included (Head 2012). The wearing heritage is tied in with getting included and the main composed end of the week saw more than 5,000 people taking an interest in 9 distinct areas around the UK in games, for example, arrow based weaponry, water polo, boxing, BMX, cruising and some more. The projects are intended to outfit the enchantment excitement for sport and chipping in the Olympics made. Both the ‘Join in’ and ‘Places People Play’ programs go about as a type of government supported social approach thoughts which not just have the aim of expanding contribution in sport, yet additionally diminishing the social issue of corpulence in young people. MP Rehman Chisti talked about how ‘’tackling stoutness is a significant test that should represent a critical piece of the heritage to the 2012 Olympic games†. Preceding the games, interest levels of the encompassing Olympic host precincts were as low as 18. 5% (Sport England 2011). Besides, hardship and corpulence levels of youngsters matured 7-11 were at an untouched high of 20% in young men and 22% in young ladies (Queen Mary University 2009). Follow-up investigate is still as of now being prepared anyway in general UK insights show disturbing outcomes, with weight levels still on the ascent. Results show 27% of guys, and 29% of females to be classed as large as far as Body Mass Index (BMI) appraisals (Eastwood 2013). Despite the fact that expectation ought not be lost, the association programs are probably going to be dependent upon a period slip by and future forecasts show the level of the populace classed s large, set to fall. Recovery is the last inheritance area to consider. Recovery of Stratford started in the late 1980s with the improvement of encompassing zones, for example, Canary Wharf, London’s money related center point, assisting with making little pockets of riches. Notwithstanding, it wasn’t until the conclusion of the 2012 offer that things started to take off. The games went about as an impetus for venture, revival and monetary development. David Cameron expressed in a discourse given to Loughborough University that ‘’a aggregate of ? billion has been put into East London, carrying with it the production of 46,000 development occupations with about 20% of the workforce from the nearby precincts, almost 11,000 new homes, and a ? 1. 4 billion complex of lodgings, workplaces and Westfield strip mall assisting with making more jobs’’ (Number10. gov. uk 2012). Then again, we can't overlook the loss of business and occupation that the recovery has caused. Several employments had been lost where business had to up-and-leave clearing a path for the Olympic turn of events, with almost 80 associations still in struggle with the neighborhood authority in regards to pay. Besides, BBC news (2012) discloses to us how people were â€Å"forced out of their pads to clear a path for the Olympics† where private inhabitants were hoping to profit by the inundation of people for the Olympics. Regarding the eventual fate of recovery, one on-going heritage advancement is the ? 300 million development venture supported by the London Legacy Development Corporation (LLDC) to rebuild the Olympic plot into the Queen Elizabeth Olympic Park. The undertaking structures some portion of the East London Regeneration strategy plan to change over East London into another guest goal (Gov. k 2012). As recently referenced, close by offering new homes and office space, the approach means to create schools and shops, additionally incorporating green spaces to make a social network in the core of East London. Just as this the recreation center is to turn into a favored vacation destination with anticipating of ‘over a million guests every year by 2016’ carrying with it all the financial advantages of the travel industry. (Degun 2013) The program won't stop at the advancement of the recreation center. A future plan has been declared with a dream of long haul the executives of the recreation center and encompassing neighborhoods. The Legacy Communities Scheme (LCS) will include the joint effort of accomplices, partners and the legislature over a time of 18 years from 2013 †2031 (Ogundiya 2013). At last, the London 2012 games are being hailed as one of the most ecologically maintainable yet. For instance, the Queen Elizabeth Olympic Park improvement incorporates a ‘Biodiversity Action Plan’ inclu

Health Care Needs Of Migrants In London And Challenges Experienced In

Health Care Needs Of Migrants In London And Challenges Experienced In Health Care Needs Of Migrants In London And Challenges Experienced In The Communites â€" Article Example > Healthcare Needs of Immigrants in London2008IntroductionIn any multi-cultural community, health differences and hence healthcare requirements are determined by the cultural, social and economic parameters. Analysis of determinants of health differences between communities is then essentially one of studying the materialist conditions resulted by the social inequalities in terms of environmental factors. However, social hierarchies may not always obviate the differences in health attainment. Although health researchers accept the fact that socio-economic status - the most obvious and obtainable data - is the bedrock of studying public health, there may be various levels of differences in the socio-economic strata that complicate the matter. To explore the matter, the materialist approach that is by studying the absolute differences in absolute poverty, is different from the psycho-social approach, that is studying differences in relative poverty that affects public health and healt hcare requirements also through differences in relative value perceptions of socio-economic status. In this paper, I will analyze the healthcare requirements of the immigrant communities in London. To begin with, I will discuss the effect of urban poverty â€" both absolute and relative - on health will follow since a large section of the immigrant population is poor. Then, I will discuss in detail the composition of the immigrant population in the city of London and peculiarities of health and healthcare requirements of these communities. I will then detail the risks of epidemics and contagious diseases originating from the immigrant population. This will be followed by a discussion on cultural health of different communities and the implications for nursing. The paper will be rounded up with listing of scope for future research. Urban Poverty and HealthNot only does absolute poverty result in various public health problems, income inequalities and relative poverty aggravate many diseases. Hence, it is important to understand the sociological backdrop in order to properly tackle public health problems, particularly in urban areas like London. Malnutrition, overcrowding, lack of hygienic sanitation and living near industrial premises have severe effects on the health of the urban poor. They, particularly the children, are prone to work-related diseases and environmental hazards. Not only does lack of income inhibit their access to proper medication, the subsistence income and casual nature of jobs do not allow them to take leave from work even when they are ill (World Bank). In the social approach, differences in health among groups of population can be explained through socio-economic differences, that is differences in income, social stratification, access to social capital, social connectedness, gender and other such social parameters (Philips, 2005). Income inequalities between different groups of people are found to result in differences in life expecta ncy and mortality rates (Fiscella Franks, 1997). The relationship between income inequality and mortality rate is found in differences in investment of social capital, that is investments in social trusts and membership of voluntary groups for health matters (Kawachi et al, 1997). In this approach to public health, social cohesion is seen to be a more important factor than individual lifestyle parameters for establishing the basis for public health and epidemiology. As a corollary, interventions strategies to improve community health needs to be targeted towards the social parameters. Treatment approaches then focus towards building the “social capital” rather than “individual treatment”. Hence, the political environment that ‘sensitises” the social divide and income inequalities are more important than individual causal model (Lomas, 1999).

Teaching Adult Learners

The Mission Of Southeast Online - 1362 Words

The mission of Southeast Online (SEO) is to provide the best possible service to all students. Southeast currently offers 14 online undergraduate degrees, 10 online graduate degrees with 3 more projected this summer, and 4 online certificates. Even though students in an online degree program are the primary population SEO assists, traditional students with enrollment in online classes and all visiting students are served as well. The SEO staff is comprised of a coordinator, two full time advisors, an undergraduate online program specialist who is currently serving in the capacity of an advisor, a graduate online program specialist and an Administrative Assistant. The coordinator is responsible for overseeing all operational processes†¦show more content†¦Staff are always willing to go above and beyond their assigned duties as evidenced by attending recruitment events, developing an online tutoring program, working in conjunction with departments on developing growth goals, assisting in marketing efforts, etc. All staff have a genuine interest in seeing students succeed and reach their goals. Because online classes are very popular with traditional students it is necessary to reserve seats in certain courses for students pursuing an online degree, a process we call â€Å"saved seats†. This process and the generosity and willingness of departments to allow us to reserve these seats is critical to our success. Without this process, many students would not be able to enroll in courses. Online business courses and upper level courses continue to be at a premium each semester. On average SEO reserves at least half the seats in online business courses for online students and in some courses, entire sections. This ensures on campus students have access to online courses if it is their preference. Toward the end of the enrollment period, we find new admits to the university with a business major must begin their experience at Southeast on waiting lists, some with no option to enroll in anything they need for their major. While we don’t have a specific instance of a student leaving the University as a result of this, it isn’t a stretch to think this happens on occasion,

The Scarlet Letter Essay Free Essays

â€Å"It is human nature to want patterns, standards, and a structure of behavior. A pattern to conform to is a kind of shelter. † This quote can be considered valid or invalid depending on the person who is reading the quote. We will write a custom essay sample on The Scarlet Letter Essay or any similar topic only for you Order Now Whether it is someone like the Puritans in the Scarlet Letter who believes that life should be lived in a strict manner, or whether it is someone who cannot stand a uniform life, there will be never a time when everyone accepts or denies this quote. People feel safe and confident when they are given standards or expectations. This gives them reassurance that they are living their lives the right way. For an example, in Nathaniel Hawthorne’s novel, The Scarlet Letter, the townspeople look down upon Hester Prynne because of the crime she committed. Hester Prynne broke a law which reinforced the bystander’s confidence on how they were living their lives. This causes the townspeople to feel safe and protected so they decide to mock and taunt Hester to make themselves feel stronger. People also conform to live their lives in a strict manner because sometimes they just need guidance. After Hester was released from prison, she decided to live her life helping the poor and elderly. Hester does this because she is lost and does not know how to live her life anymore after she strayed off the strict path the Puritans were suppose to follow. Although many may find happiness in a habitual lifestyle, many other people may find happiness in a carefree life. Living a life without patterns or standards can help greatly in a positive way. Living an unpredictable life allows the person to be able to experience many different things that will teach them how to be insightful and decide right from wrong. In The Scarlet Letter, Hester commits adultery which is deviating from the path a Puritan is suppose to take. But because of what she did, she was able to give birth to her daughter who she loves so much, find the man she truly loves, and see the hidden darkness that was buried deep within Roger Chillingworth’s heart. Because she decided to stray from the path a puritan is suppose to take, her life turned out for the better. In the quote,† It is human nature to want patterns, standards, and a structure of behavior. A pattern to conform to is a kind of shelter†, it has become clear that depending on the reader, whether they are someone who likes a unchanging lifestyle, or whether they are someone who enjoys experiencing something new every day, it is up to them to decide if they feel safe to agree or disagree to this quote. No matter if the reader chooses to disagree or agree to the quote, both choices come with negative and positives outcomes. How to cite The Scarlet Letter Essay, Essay examples

Why I Started a New Blog When I Already Have 4

Many of you may not know that I own and manage four blogs and I recently started a new one. As a mom to twins, a freelance writer, coach and author of a freelance course, you can see Im pretty busy. Why would I even fathom starting a new blog when I already have 4? I dont know a lot about other freelance writers except the ones I hang out with (hey Lorraine!) but I like starting new projects. And other bloggers feel the same way! Cori Ramos of Not Now Moms Busy started a new blog called CorinaRamos.net. Freelance writer Alicia Rades, has her freelance site, author site and blogging guide site. Im creative and love exploring the creative and passionate side of freelance writing. If youre considering starting another blog, but just not sure you can handle it or really think its a good idea, Im here to tell you go for it! There are a ton of benefits to having more than one blog. But, before I get into that, I want to let you in on why I created TwinsMommy in the first place. What? Another Mom Blog? (Not Really) About a month ago I was sitting around talking with my hubby about the idea of starting another blog. See, currently I have four blogs: Innovative Ink – my professional writer website for my freelance writing business FreelancerFAQs – a multi-author site for freelancers. I own, manage and contribute to the blog LifeStyleBody – a multi-author lifestyle blog. I try to contribute to this blog when I can, but I mainly manage the content schedule and the guest contributors ElnaCain – this site! You see, this blog here is the only one I consistently have to write posts for. All the others either dont have a blog or have multiple authors. So, the idea of having another personal blog like ElnaCain, didnt seem like a huge jump. I write one blog post a week for this blog, I knew I would have time to write another post, so I went ahead and started TwinsMommy. I wanted a broader site about moms, blogging and freelancing. While I touch a little bit on being a mom and a freelance writer on my ElnaCain site, that is not my focus; my focus is on providing tips for new and budding freelance writers. With this new site, I would talk more about my life with twins, but also speak to moms who are or thinking about working from home. And thats what TwinsMommy is about! But, as I started writing posts and attracting an audience, I learned that I wanted to do more than just talk about being a work-at-home mom, I wanted to help these mamas go from being a mom to being a mompreneur. I decided early on that I wanted to try monetizing a new blog in a new niche. Im happy with how TwinsMommy turned out – both visually, branding wise and content wise – and cant believe how some of my posts have had tons of shares and over 50 comments already! Some of my popular posts are: Upgrade Your Blog Comments With This One Traffic Generating Tip 22 Freelance Services You Can Offer as a Stay At Home Mom 5 Essential Tools You Need to Successful Work at Home Im also shocked by how generous mommy bloggers are. Ive already been asked to contribute on three blogs and I belong to several private Facebook mommy blogger groups that are highly supportive. Besides the generosity and supportive nature, what other benefits are there to starting a new blog? 1. Im Reaching a New Audience I was a bit worried that I would be attracting the same audience as I have for this blog, but Ive met so many new people that I know Im reaching a new audience. One thing you can do for your freelance career is to network and extend your reach as far as you can online. By e-meeting new bloggers and networking with other people, you start joining new inner circles, which just gets your name out there more. 2. Im Sparking My Creativity I love designing and branding things. Visuals are my thang! So, when I have the opportunity to extend my creative wings and design, Im all for it. I designed the TwinsMommy logo and tried something new by using a gradient to incorporate pink and blue to signify my boy/girl twins. I created a visual brand for each of my TwinsMommy images, which is helping me form a brand with my images on this blog. And, the best thing about starting TwinsMommy was the flood of blog post ideas! Because I had a broader list of topics to write about (work from home, productivity, mompreneur, twins life and blogging) I came up with dozens and dozens of blog post ideas in under an hour. This creativity extended to generating ideas for clients and for this blog too. 3. A New Income Stream One of the best ways you can always ensure a healthy income as a freelance writer is by diversifying your income. My plan for TwinsMommy is to grow that blog so that I can eventually monetize it. Whether its with affiliate marketing or designing another course, this is a nice way to generate more income. And who doesnt like more money, right? Although TwinsMommy isnt generating any income – unless someone clicks on a link back to my site and buys my course – Ill be gearing up for that in the next few months. 4. Its Helping Me Build My Design Portfolio In my 2016 goals post I mentioned that Im planning on opening up a website design/development company called InkLink. While Im hoping this service will be up and running soon, for now Im growing my portfolio whenever I create a new site. This will help once I launch InkLink and give customers some ideas of what types of sites me and my husband design. 5. Its A New Marketing Strategy I mention this blog and my course several times in my TwinsMommy blog posts. This isnt a mistake; rather, its a calculated effort to grow a new audience and get my course to these new people. Because of TwinsMommy, Im focusing my efforts on Pinterest marketing and even signed up for Tailwind to help me grow my following and traffic which is totally working! When Do I Have Time to Do This All? Currently Im writing two blog posts a week over on TwinsMommy! And, like I mentioned, one blog post a week here. I also have a full plate of client work during the month as well. So, I really dont have a lot of time to spare, but why am I writing two posts a week when I have about a ba-jillion projects due each month? For starters, its a new blog and it needs content to grow authority and ranking in Google. Ill do my best to post twice a week, but I know there will be a time when I will have to drop it to once a week. Another reason I am doing two posts a week over there is because I can do it.   Writing in this freelance/work at home/blogging niche is in my wheelhouse and I can whip out posts in under an hour no problem. Especially if they are about me. Im crossing my fingers that I can keep up with this content schedule, especially since summer is usually slow online, I feel I can keep it up until the fall at least. Have I scared you or inspired you to start a new blog? Tell me in the comments and remember to Pin me!